Social Identity Theory

Social Identity Theory

The social identity theory of leadership views leadership as a group process. Social identity is a person's sense of who they are based on their group membership. Social identity theory sets agendas and goals generated by social categorization, defines who we are based on processes associated with social identity, and motivates to conduct ourselves based on what followers think of the leader.

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  • Principles of Communication

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  • McClelland's Theory of Needs

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  • Situational Leadership Model

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