Network Organizational Structures

Network Organizational Structures

The newest, and most divergent, team structure is commonly known as a Network Structure (also called "lean" structure) has central, core functions that operate the strategic business. It outsources or subcontracts non-core functions. When an organization needs to control other organizations or agencies whose participation is essential to the success, a network structure is organized.

The newest, and most divergent, team structure is commonly known as a Network Structure (also called "lean" structure) has central, core functions that operate the strategic business. It outsources or subcontracts non-core functions. When an organization needs to control other organizations or agencies whose participation is essential to the success, a network structure is organized. In this, the main organization creates a network of relevant agencies and it influences in different ways.

A network structure has little bureaucracy and features decentralized decision making. This structure is very flexible, and it can adapt to new market challenges almost immediately. Flexibility is one of the main reasons why firms pursue network organizational structure in the first place. This allows them to change its production techniques, quantity, products’ designs or stop the production completely without facing any major problems.

Such an organization works like an advanced computer network where many autonomous organizational units interact with each other and the external world to deliver outcomes. Goals and strategy is set by central management but there involvement is limited to building on the capabilities of network units and monitoring progress. Network structure is widely used in non-business organizations which have sociopolitical objectives.

For instance, the National Industrial Development Corporation assigned with the task of rapid industrial development in the country may resort to a network structure in their objective to build an industrial estate. They will act as the lead agency and involve the various other agencies like Electricity Boards, Municipal Authorities, Land Development Authorities, Authorities for Water & Sewage Control, Department for communication facilities etc. They will also need to establish a network with people who would ultimately be using the industrial estate. It would also use the services of an advertising agency to promote the industrial estate and attract maximum number of entrepreneurs. For the construction of sheds and factories they may have to utilize the services of private construction agencies. Thus, a network structure envisages the utilization of a number of different services offered by different agencies. There is need to coordinate the different inputs and synchronize them towards the ultimate objective.

A network structure is meant to promote communication and the free flow of information between different parts of the organization as needed.  Managers coordinate and control relations both internal and external to the firm. A social structure of interactions is fostered to build and manage formal and informal relationships. The goal of this structure is to achieve rapid organizational evolution and adaptation to constantly changing external and internal environments. But there's an almost inevitable loss of control due to its dependence on third parties, and all the potential problems that come from managing outsourced or subcontracted teams.

An organization that has been using network structure is H&M (Hennes & Mauritz), a very popular brand that has followers world over.  H&M has outsourced the production and processing of their goods to different countries majorly Asian and South East Asian countries. H&M is the core company in its case. As it can be seen, the core company distributes its functions to different companies which, in this case, are present in different countries: product development company in Australia, Call center company in New Zealand, the Accounting company in Australia, Distribution company in Singapore and Manufacturing company in Malaysia.

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